• MuseoSpace X MACA

Gamification in Museums – Panel Discussion

  • 07. February 2025 6PM CET
What happened at this event:
  • Enhancing visitor engagement through interactive gamified experiences
  • Utilizing digital tools such as VR and AR to create immersive cultural journeys
  • Promoting social inclusion and collaborative learning through group-based activities
  • Highlights successful examples of gamification in museums, with a focus on sustainability and cultural innovation
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More about our speakers:
Sherlocked is an award-winning creative design studio known for crafting immersive, mystery-driven experiences. Specializing in escape rooms, they combine storytelling with interactive play to engage participants in new and magical ways.
Meet Francine Boon from the award-winning creative design studio @sherlocked. She will join our upcoming panel discussion to share her expertise in transforming stories and spaces through play.

With a background in sociology and a passion for designing experiences, Francine uses escape rooms and playful strategies to create safe spaces where people can learn, connect, and explore complex emotions. Sherlocked’s innovative projects include collaborations with renowned institutions like the Rijksmuseum, the Railway Museum, and even the Royal Palace at Dam Square.

From the mystery of Rembrandt’s shadows to immersive family games, Francine’s work shows how gamification can breathe new life into museum storytelling and audience engagement. Don’t miss her insights at our panel discussion!  🎮

Studio VRij is an Amsterdam-based Virtual Reality studio creating VR experiences that are social and playful by design.

Studio VRij—‘Vrij’ meaning ‘Free’ in Dutch—was founded in 2020. Since then, the team has grown into a passionate group of VR & AI enthusiasts, working across diverse fields. Their mission? To unlock the full potential of social VR and challenge the idea that VR is an isolating experience. It’s the ‘location-based multiplayer’ aspect that Studio Vrij specializes in. This means you can play VR together with a group at a location.

Mila will share her insights during our upcoming panel discussion on “Gamification in Museums”, diving into how VR can transform interaction and immersion in cultural spaces.💡

Speaker Spotlight: Niki Smit from Monobanda, a true pioneer in the world of interactive and experiential art!
As the multi-award-winning co-founder and creative director of Monobanda, Niki pushes the boundaries of play and embodied interaction. He’s also the director of ExploreDEEP, crafting meditative VR experiences powered by your breath.
 
Niki’s passion? Creating meaningful experiences that blend the human body, physical space, and virtual worlds in surprising ways. His work bridges art, science, and mental wellbeing, inspiring playful behavior in ways you’ve never imagined.
Meet Hayo Wagenaar, creative director of Ijs Fontein, a creative studio that pushes the limits of play, interaction, and learning. Specializing in education, their projects bridge the gap between the physical and virtual worlds, fostering engagement through innovative, game-based experiences.
We are thrilled to have Hayo as one of our speakers for our panel discussion „Gamification in Museums“.
“Gamification offers a multilayered experience for a larger audience. The traditional visitor is traditionally being serviced by the traditional exhibition. Gamification gives the opportunity to create a seamless connection to different types of visitors of different age groups. However, the complexity of content makes the design of game play more challenging.”
Hayo also thinks that gamification can play an important role when it comes to inclusion in museums: “Game play, when designed well, does give different player types each personal ways of solving.”
Gijs ten Cat is a visionary Dutch designer and artist shaping the future of interactive design! As co-founder of DROPSTUFF MEDIA, Gijs merges cutting-edge technology with powerful storytelling to create immersive experiences that captivate and engage audiences on every level.
DROPSTUFF MDIA is an innovative studio creating media installations and exhibitions for public spaces, festivals, museums, and cultural organizations. By combining advanced technologies like AI, motion detection, and AR/VR with meaningful stories, DROPSTUFF MEDIA crafts dynamic experiences that invite active participation and reach diverse audiences.
Don’t miss Gijs’ insights on how gamification and interactive strategies are transforming the museum experience!
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